Making money with your YouTube channel is probably easier than you think if you know how to get subscribers. While there are some scams on the internet that claim to increase the number of your subscribers, they are just that — scams. If you want to make it big on YouTube, then you will need to dedicate some time to your channel, and have patience as you watch your channel grow. Don’t panic, though, as long as you do the things listed in this article, you’ll be well on your way to being a famous YouTuber.
YouTube is one of the biggest social media platforms out there right now. People of all ages use YouTube for many reasons that range from learning recipes to seeing new clothes to learning about how technology works and more. No matter what you love to talk about, there’s a huge group of people who want to hear what you have to say. The trick is discovering how to get subscribers to build that fan base.
In this article, you will learn what a YouTuber is, the benefits of having subscribers and how to get subscribers to your own YouTube channel.
What Is a YouTuber?
A YouTuber can mean a couple different things depending on who you are asking. Typically, though, when someone is discussing YouTubers they are referring to people who use their YouTube channel as the main source of their income. This person is highly active on YouTube and typically has at least 1,000 subscribers.
How You Can Be a YouTuber
If you want to be a professional YouTuber who makes money off your own channel, this is totally possible. Nowadays, there are some people on YouTube who have more viewers than big movies get! One of your first questions to ask yourself should be how to get subscribers so that you can begin monetizing your channel.
The Benefits of Having Subscribers
So, you started a YouTube channel and you’re wondering how important subscribers are to your brand as well as how to get subscribers in the first place. While views are important to your channel, subscribers are vital if you plan on making any money with your account.
One reason many people set out a goal to create a big YouTube channel is so they can make a livelihood (or at least supplemental income) with it. If you have your own product to promote, you can go ahead and do so. Obviously, the more eyes on your channel the more likely you will get product sales. If you want to make money from YouTube itself, you need 1,000 subscribers before you can monetize your efforts. Getting to your first 1,000 subscribers should be your first big goal for your channel.
How to Get Subscribers on YouTube
Now that you know how important it is to get subscribers, we’ll go over some top techniques you can use right away to get subscribers to your YouTube channel.
Create Content Consistently
Always consider how potential subscribers will decide on who they subscribe to. Gaining subscribers is going to be tricky if you haven’t posted in over a month, or even a couple weeks. People subscribe to channels because they know there is content posted regularly that they may enjoy, and they certainly don’t want to miss a thing!
Try to set a realistic goal for yourself, such as posting on a regular day and make sure to follow through. Your subscribers will know what to expect, and you will prove you will continue to show up for them.
It can be hard not to compare yourself to other bigger YouTube channels. You look at the people who have been doing it forever and think, “This type of content works, so I’ll post like that!” Unfortunately, people can see through this.
You won’t be perfect when you first begin, and you shouldn’t be! Show the behind-the-scenes, add in some bloopers and let your true personality shine. People are going to want to get to know who you are, and if you can show up as yourself, then they are more likely to subscribe.
Keep Things Interesting
While a trip to a new country every single month may not be feasible, try to switch up your surroundings here and there. You could do 2 or 3 different types of videos so that your subscribers see different types of content, or if you want to stick to 1 thing you could get a green screen. Mixing up your background and location from time to time will pique the interest of potential subscribers, and they may want to follow along to see where you end up next!
Use Custom Thumbnails
Many YouTubers have found that this simple adjustment makes all the difference. It may not sound like a big deal, but having custom thumbnails will not only grab their attention but they also look professional. Use a font that “pops” and is attention-grabbing.
Spend Time Creating Titles
This is another small change, but can have a big impact on people’s ability to find you. If you want to know how to get subscribers, then good content isn’t enough. You need to know how to hook them first.
YouTube titles have their own special search engine optimization, and when you create specific titles, you have a greater chance of having your content being seen.
Rather than naming your video with the first thing that pops into your head, think of the different keywords people will look for. It is also important to make them catchy and intriguing, so they pique people’s interests so much that they just have to watch! If your video is a hit, then the subscribers will naturally follow.
Create an Engaging Trailer
Your trailer is just as important as a trailer for a movie. If I had to guess, I would say you have probably never gone to a movie based on the title alone. You want to know what to expect so you can know if you are interested in watching it. Your subscribers are no different.
Creating a great trailer lets future subscribers know what your channel is about so they can immediately decide if they want to continue seeing your content or not. Keep it short and engaging with a strong call to action to subscribe at the end. Consider adding a few short clips of some of your other videos to inspire them to watch those as well!
Remove Content No Longer Relevant
If you are like many of us, you probably have videos that are 5-10 years old that you recorded on your not-so-HD flip phone. These videos may make your channel look unprofessional, and this poor-quality can send the wrong signal to potential subscribers.
Remove any of your old videos, playlists and anything that doesn’t currently align with your brand the way it is now in its evolved state. While we’re talking about cleaning things up and staying on brand, be sure that your YouTube header is professional and correctly sized, as well. These small details create the bigger picture, and you want it to be clean and concise.
Collaborate With Other YouTubers
Many of the larger YouTubers are collaborating with each other, and this is something you can implement, too. Working with others is mutually beneficial, as you both get exposure to new audiences. It is how to get new subscribers that can support you both.
Search for channels that are in a similar niche and reach out to those people to see if they are interested in collaborating. Make sure you reach out to those with similar subscriber counts. Reaching out to someone with significantly fewer subscribers will not benefit you much, just as reaching out to someone with 10x the subscribers will not benefit them.
Promote Your Channel
Want subscribers? Ask for them! One of the easiest ways to get subscribers is to promote your YouTube channel on your other social media outlets. Reach out to close friends and family members and simply ask if they would be willing to support you. Engage in relevant Facebook groups, twitter chats and Reddit.
Hold a Contest
Want to know how to get subscribers quickly and effectively? One tried-and-true method is to hold a contest. To get started, determine how you want the rules to work, such as liking a video and subscribing. Use the website, Gleam, to run the contest for you. From there, you can create your own landing page for the contest that you then can share on your other social media channels, your blog, etc.
Knowing how to get subscribers on YouTube is one of the most important things to consider learning when you launch your channel. Views are important, but subscribers really show how well you are doing with your channel. The first milestone you should strive for is getting 1,000 YouTube subscribers. That’s the necessary level to reach before you can start making money with your channel.
There are many ways you can get subscribers, such as holding a contest, creating consistent content and having an engaging trailer and signposts connected to your channel. Now that you know how to get subscribers, go for it! Launch your channel, make it look professional and be genuine — be yourself — in all of your videos. You’ll be on your way to 1,000 subscribers (and making money) in no time!